Our approach


UX is a broad field, covering psychology, research, analysis, design and prototyping. You’ll dive deeply into each topic, immersing yourself in the key skills and concepts. You’ll surface briefly (for coffee) before diving again... and again...


We believe in learn-by-doing. So you won’t be sitting through a two-day lecture. You’ll be on your feet, working in teams, getting hands-on practical experience. Because we know that people learn best when they get a chance to do it themselves.


We believe strongly in collaborative design: teamwork produces the best work. You won't be working solo. You'll collaborate with your teammates on a genuine case study, to solve real design problems for a real company.

Course outline

A two-day program that follows the lifecycle of a UX project

module 1


What is user experience?

  • Functional, aesthetic and experience design
  • The design process
  • The remarkable benefits of the process

User experience in the digital age

  • Technology and complexity and usability
  • What's wrong with software design
  • Why UX became a necessity

User experience and the web

  • Active media v passive media
  • Alan Cooper and personas
  • Paradox of specificity

What we need to know about users

  • Goals, behaviours and context
  • Mental models
module 2


Planning your research

  • Deciding what you need to know
  • Hypothesis and assumptions
  • Bias and how to avoid it

Desk research

  • Benchmarking and heuristics
  • Task analysis
  • Third party research

Qualitative research

  • How to ask questions
  • Interviews and observation
  • Live usability test

Quantitative research

  • Online surveys
  • Card sorting
  • Analytics
module 3

Research analysis

Harnessing your data

  • The process of triangulation
  • Identifying patterns
  • Insight versus proof


  • The elements of a persona
  • The pitfalls of personas
  • Personas v marketing segments

User scenarios and journeys

  • Defining user scenarios
  • Plotting a user journey
  • Visualising your requirements

From data to design

  • Defining your feature set
  • Prioritising your features
  • Lean UX and the Minimum Viable Product
module 4

Interaction design

Structure and organisation

  • Mental models and concept models
  • Information hierarchy and interaction flow
  • Sitemaps and screenflows

Interfaces and navigation

  • Control, forgiveness and feedback
  • Conventions and design patterns
  • Storyboards and wireframes

Designing for mobile

  • Mobile mindsets
  • Content versus navigation
  • Tap targets

Lean UX and design sprints

  • Organising your sprint
  • Design exercises
  • Tips on facilitation
module 5


Planning your test

  • Profiling your users
  • Recruiting participants
  • Creating a test script

Building a prototype

  • Minimum viable prototype
  • Prototyping tools
  • Building a prototype

The test setup

  • Desktop testing: hardware and software
  • Mobile testing: hardware and software

How to moderate a test

  • Allowing participants to relax
  • Giving instructions
  • Open-ended questions

What people are saying

Kind words from happy customers.

Ronan Costello

Feeling inspired after two brilliant days of UX training with @uxtrainingHQ (and @danedgood !) - Really great content covered with a solid group!

Woud Hobbelink

Had a blast at last week's @uxtrainingHQ. Thanks Colman! See you at the #MobileUX course :)

Caspar Shelley

Thanks for the UX Training @uxtrainingHQ It was super helpful and very motivating!

Shabbir Mulla

Great couple of days with @dunlop71 from @Fathom_UX at @uxtrainingHQ #UXTraining Learnt loads & great to meet some like-minded people!

Nilson Vignolo Benis

Two great days of UX training with lots of learning, hands-on and laughing. Thanks @uxtrainingHQ and team. Awesome experience!

Becky Birch

@uxtrainingHQ thank you, it's been a great start to the week! My head is full of UX design knowledge. #ux #training

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Talk to us

We’re happy to help.

Or contact us directly:    +353 86 189 6174     hello@uxtraining.com
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